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  • Growth Hacking For Dummies
    Growth Hacking For Dummies

    Hack your business growth the scientific way Airbnb.Uber. Spotify. To join the big fish in the disruptive digital shark tank you need to get beyond siloed sales and marketing approaches.You have to move ahead fast—with input from your whole organization—or die.Since the early 2010s, growth hacking culture has developed as the way to achieve this, pulling together multiple talents—product managers, data analysts, programmers, creatives, and yes, marketers—to build a lean, mean, iterative machine that delivers the swift sustainable growth you need to stay alive and beat the competition. Growth Hacking for Dummies provides a blueprint for building the machine from the ground-up, whether you’re a fledgling organization looking for ways to outperform big budgets and research teams, or an established business wanting to apply emerging techniques to your process.Written by a growth thought leader who learned from the original growth hacking gurus, you’ll soon be an expert in the tech world innovations that make this the proven route to the big time: iteration, constant testing, agile approaches, and flexible responses to your customers’ evolving needs. Soup to nuts: get a full overview of the growth hacking process and toolsAppliance of science: how to build and implement concept-testing modelsComing together: pick up best practices for building a cross-disciplinary teamFollow the data: find out what your customers really want You know you can’t just stay still—start moving ahead by developing the growth hacking mindset that’ll help you win big and leave the competition dead in the water!

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  • Beyond Growth Hacking : Mastering Business Model Evolution
    Beyond Growth Hacking : Mastering Business Model Evolution

    Digital transformation and the global pandemic have fundamentally changed consumer behavior, market demands, and the way we work.Traditional growth models, often linear and predictably scaled, are increasingly inadequate in addressing the complexities of the modern economy.In an era where rapid technological advancements and market dynamics continuously reshape the business landscape, the need for innovative growth strategies has never been more critical. Beyond Growth Hacking addresses this new reality whilst offering actionable insights into navigating it successfully.Combining the latest in growth hacking with enduring principles of business strategy, ensuring that businesses can achieve sustainable growth, the book is a timely resource designed to equip businesses with the knowledge and tools to adapt, thrive, and sustain growth amidst these challenges.The purpose bridges the gap between traditional business strategies and the agile, innovative approaches necessitated by today's fast-paced environment and the need to include big data management in strategy formulation.Readers start with the basics of modelling a business, providing a foundation for readers to analyse and understand their own organizations.It then delves into the dynamics of business models, emphasizing the importance of validation, scaling, innovation, and the ability to pivot effectively. The Managing Innovation in Business Strategy, Marketing and Finance series contributes to understanding the role of business innovation by focusing on three key functional areas: strategy, marketing, and finance.Books in the series explore large businesses, small businesses, family businesses, and more, giving unique insight into the interplay of innovation on strategy, marketing and finance.

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  • Hacking : Hacking Firewalls & Bypassing Honeypots
    Hacking : Hacking Firewalls & Bypassing Honeypots

    In order to understand hackers and protect the network infrastructure you must think like a hacker in today’s expansive and eclectic internet and you must understand that nothing is fully secured.Considering that you are preparing to became an Ethical Hacker, IT Security Analyst, IT Security Engineer, or a Cybersecurity Specialist, yet still in doubt and want to know about Firewalls, Intrusion Detection Systems, Intrusion Prevention Systems or Honeypots, you will find this book extremely useful.If you attempt to use any of the tools or techniques discussed in this book on a network without being authorized and you disturb or damage any systems, that would be considered illegal black hat hacking. So, I would like to encourage all readers to deploy any tool and method described in this book for WHITE HAT USE ONLY.The main focus of this book is to help you understand how Firewalls, Intrusion Detection Systems, Intrusion Prevention Systems or Honeypots work.Your reading of this book will boost your knowledge on what is possible in today’s hacking world and help you to become an Ethical Hacker aka Penetration Tester.BUY THIS BOOK NOW AND GET STARTED TODAY!IN THIS BOOK YOU WILL LEARN ABOUT:What is The OSI ModelWhat are Zone Based FirewallsFirewall Behavior and TCP State TableNetwork Address TranslationPort Address TranslationDemilitarized ZoneTCP & UDP Traffic on FirewallsClient Connection ProcessSystem Intrusion IndicatorsIndicators of Network IntrusionAnomalous BehaviourFirewall Implementations & ArchitecturesPacket Filtering FirewallsCircuit-level GatewayApplication FirewallsStateful FirewallsNext-Gen FirewallsDetecting FirewallsIP address spoofingSource RoutingTiny fragment attackTunnelingEvasion ToolsIntrusion Detection SystemsSignature-based IDSStatistical Anomaly-based IDSNetwork-Based IDSHost Intrusion Detection SystemEvasion by ConfusionFragmentation attackOverlapping Fragments AttackTime-to-Live attackDoS Attack & Flooding AttackIDS weakness DetectionHoneypot Types & Honeypot DetectionBUY THIS BOOK NOW AND GET STARTED TODAY!

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  • Portfolio Management : Delivering on Strategy
    Portfolio Management : Delivering on Strategy

    Portfolio management is becoming the ‘must have’ for organizations to prosper and survive in this decade and beyond.No longer can the organizational focus be one of following best and repeatable practices as resource limitations mean only those programs, projects, and operational work that add business value can and should be pursued.Executives are focusing on strategic ability and managing complexity, which can only be done through a disciplined portfolio process in ensuring the best mix of programs, projects, and operational work is under way.In turn, the portfolio is constantly in flux as difficult decisions are made if a project, for example, is no longer contributing to business value and providing benefits and should be terminated to reallocate resources to one of higher priority.Commitment to this difficult approach is necessary at all levels, and communication is required so everyone knows how their work contributes to the organization’s strategic goals and objectives. Portfolio Management: Delivering on Strategy, Second Edition focuses on the benefits of portfolio management to the organization.Its goal is to provide senior executives a view on how portfolio management can deliver organizational strategy.The emphasis is on the specific aspects within the portfolio management discipline and how each aspect should be managed from a business perspective and not necessarily from a portfolio management perspective.Highlights of the book include:Agile portfolio management Delivering organizational value Portfolio management and uncertainty Portfolio governance Marketing a portfolio Portfolio management success Starting with a review of the project portfolio concept and its development, this book is a reference for executives and practitioners in the field, as well as a students and researchers studying portfolio management.

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  • Is hacking illegal?

    Hacking is generally considered illegal when it involves unauthorized access to computer systems or networks with the intent to steal data, disrupt operations, or cause harm. This type of hacking is a criminal offense and can result in legal consequences. However, there are ethical hackers who use their skills to help organizations identify and fix security vulnerabilities, which is legal and known as penetration testing. It is important to distinguish between illegal hacking and ethical hacking.

  • Is hacking legal?

    Hacking is generally considered illegal when it involves unauthorized access to computer systems or networks. This can include activities such as stealing personal information, disrupting services, or causing damage to computer systems. However, there are some instances where hacking may be legal, such as ethical hacking conducted with permission to test the security of a system. It's important to understand the laws and regulations surrounding hacking in your jurisdiction to ensure that you are not engaging in illegal activities.

  • Can hacking be proven?

    Yes, hacking can be proven through various means such as digital forensics, network logs, and eyewitness testimony. Forensic analysis of the compromised system can reveal the methods used by the hacker to gain unauthorized access. Network logs can show suspicious activities and unauthorized access attempts. Eyewitness testimony from individuals who may have seen the hacker in action or have knowledge of their activities can also help prove hacking.

  • Can anyone learn hacking?

    Yes, anyone can learn hacking with the right resources, dedication, and ethical mindset. There are many online courses, tutorials, and communities that can help individuals learn the necessary skills and techniques. It is important to note that hacking should only be done ethically and legally, such as through bug bounty programs or penetration testing with permission. Learning hacking can be a valuable skill for cybersecurity professionals and can help in understanding how to protect systems from malicious attacks.

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  • Hacking Healthcare
    Hacking Healthcare

    Ready to take your IT skills to the healthcare industry?This concise book provides a candid assessment of the US healthcare system as it ramps up its use of electronic health records (EHRs) and other forms of IT to comply with the government's Meaningful Use requirements.It's a tremendous opportunity for tens of thousands of IT professionals, but it's also a huge challenge: the program requires a complete makeover of archaic records systems, workflows, and other practices now in place.This book points out how hospitals and doctors' offices differ from other organizations that use IT, and explains what's necessary to bridge the gap between clinicians and IT staff. Get an overview of EHRs and the differences among medical settings Learn the variety of ways institutions deal with patients and medical staff, and how workflows vary Discover healthcare's dependence on paper records, and the problems involved in migrating them to digital documents Understand how providers charge for care, and how they get paid Explore how patients can use EHRs to participate in their own care Examine healthcare's most pressing problem - avoidable errors - and how EHRs can both help and exacerbate it

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  • Game Hacking
    Game Hacking

    You don t need to be a wizard to transform a game you like into a game you love.Imagine if you could give your favorite PC game a more informative heads-up display or instantly collect all that loot from your latest epic battle.Bring your knowledge of Windows-based development and memory management, and Game Hacking will teach you what you need to become a true game hacker.Learn the basics, like reverse engineering, assembly code analysis, programmatic memory manipulation, and code injection, and hone your new skills with hands-on example code and practice binaries.Level up as you learn how to: Scan and modify memory with Cheat Engine Explore program structure and execution flow with OllyDbg Log processes and pinpoint useful data files with Process Monitor Manipulate control flow through NOPing, hooking, and more Locate and dissect common game memory structures You ll even discover the secrets behind common game bots, including: Extrasensory perception hacks, such as wallhacks and heads-up displays Responsive hacks, such as autohealers and combo bots Bots with artificial intelligence, such as cave walkers and automatic looters Game hacking might seem like black magic, but it doesn t have to be.Once you understand how bots are made, you ll be better positioned to defend against them in your own games.Journey through the inner workings of PC games with Game Hacking, and leave with a deeper understanding of both game design and computer security.

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  • Hacking Happiness
    Hacking Happiness


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  • Hacking Growth : How Today's Fastest-Growing Companies Drive Breakout Success
    Hacking Growth : How Today's Fastest-Growing Companies Drive Breakout Success

    'a compelling methodology... to increase market share quickly' -- Eric Ries, bestselling author of THE LEAN STARTUP'a must-read for anyone in business' -- James Currier, managing partner, NFX Guild'will teach you how to think like a marketer of tomorrow' -- Josh Elman, partner, Greylock PartnersGrowth is now the first thing that investors, shareholders and market analysts look for in assessing and valuing companies. HACKING GROWTH is a highly accessible, practical, method for growth that involves cross-functional teams and continuous testing and iteration.Hacking Growth does for marketshare growth what THE LEAN STARTUP does for product development and BUSINESS MODEL GENERATION does for strategy.HACKING GROWTH focuses on customers - how to attain them, retain them, engage them, and monetize them - rather than product. Written by the method's pioneers, this book is a comprehensive toolkit or "bible" that any company in any industry can use to implement their own Growth Hacking strategy, from how to set up and run growth teams, to how to identify and test growth levers, and how to evaluate and act on the results.It is designed for any company or leader looking to break out of the ruts of traditional marketing and become more collaborative, less wasteful, and achieve more consistent, replicable, and data-driven results.

    Price: 15.99 £ | Shipping*: 3.99 £
  • Who is hacking me?

    It is difficult to determine who is specifically hacking you without conducting a thorough investigation. Hacking can be carried out by individuals, groups, or even automated bots. It is important to take immediate steps to secure your devices and data, such as updating your security software, changing passwords, and monitoring your accounts for any suspicious activity. If you suspect you are being targeted, consider seeking assistance from cybersecurity professionals to identify the source of the hacking.

  • "Who is hacking me?"

    It is difficult to determine who is hacking you without conducting a thorough investigation into the source of the hacking activity. Hacking can be carried out by individuals, organized groups, or even automated bots. It is important to take immediate steps to secure your devices and data, such as changing passwords, enabling two-factor authentication, and updating your security software. If you suspect that you are being targeted by a specific individual or group, you may want to consider seeking assistance from cybersecurity professionals or law enforcement.

  • Can hacking be detected?

    Yes, hacking can be detected through various means such as intrusion detection systems, network monitoring, and security audits. These tools can help identify unusual or unauthorized activities within a system or network that may indicate a hacking attempt. Additionally, organizations can implement strong security measures, such as firewalls and encryption, to make it more difficult for hackers to gain unauthorized access. Regular security assessments and penetration testing can also help to identify and address vulnerabilities before they can be exploited by hackers.

  • 'Who is hacking me?'

    It is difficult to determine who is hacking you without conducting a thorough investigation. Hacking can be carried out by individuals, organized groups, or even automated bots. It is important to take immediate steps to secure your devices and data, such as updating your security software, changing your passwords, and monitoring your accounts for any suspicious activity. If you suspect that you are being targeted by a specific individual or group, you may want to report the incident to the appropriate authorities or seek assistance from cybersecurity professionals.

* All prices are inclusive of VAT and, if applicable, plus shipping costs. The offer information is based on the details provided by the respective shop and is updated through automated processes. Real-time updates do not occur, so deviations can occur in individual cases.