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  • Effective Brand Building : Unlock Growth with Strategy, Insights, and Measurement
    Effective Brand Building : Unlock Growth with Strategy, Insights, and Measurement

    Investment and focus on brand building skills has diminished across the marketing industry in recent years.But without the knowledge and understanding of how to build strong brands, marketers end up jumping between short-term tactics and struggle to deliver reliable, long-term growth. Effective Brand Building is here to change that. It provides practical, everyday wisdom in how to drive effective growth for brands for the long and short term, in synch with broader organizational goals and business processes.From award-winning marketer and columnist for Marketing Week, Andrew Geoghegan, this book is the ultimate guide to developing the skills and knowledge you need to create a brand building strategy that delivers growth.Containing best practice frameworks, tools, and approaches to measurement, this book enables marketers to create repeatable results and maximize their return on investment. With real-world examples from businesses such as McDonald's, Mondelez, Apple, and Unilever, this book will help marketers ask the right questions in order to create the best conditions in their business for effective brand building.

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  • Data and Analytics Strategy for Business : Unlock Data Assets and Increase Innovation with a Results-Driven Data Strategy
    Data and Analytics Strategy for Business : Unlock Data Assets and Increase Innovation with a Results-Driven Data Strategy

    For many organizations data is a by-product, but for the smarter ones it is the heartbeat of their business.Most businesses have a wealth of data buried in their systems which, if used effectively, could increase revenue, reduce costs and risk and improve customer satisfaction and employee experience.Beginning with how to choose projects which reflect your organization's goals and how to make the business case for investing in data, this book then takes the reader through the five 'waves' of organizational data maturity.It takes the reader from getting started on the data journey with some quick wins, to how data can help your business become a leading innovator which systematically outperforms competitors. Data and Analytics Strategy for Business outlines how to build consistent, high-quality sources of data which will create business value and explores how automation, AI and machine learning can improve performance and decision making.Filled with real-world examples and case studies, this book is a stage-by-stage guide to designing and implementing a results-driven data strategy.

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  • Portfolio Management : Delivering on Strategy
    Portfolio Management : Delivering on Strategy

    Portfolio management is becoming the ‘must have’ for organizations to prosper and survive in this decade and beyond.No longer can the organizational focus be one of following best and repeatable practices as resource limitations mean only those programs, projects, and operational work that add business value can and should be pursued.Executives are focusing on strategic ability and managing complexity, which can only be done through a disciplined portfolio process in ensuring the best mix of programs, projects, and operational work is under way.In turn, the portfolio is constantly in flux as difficult decisions are made if a project, for example, is no longer contributing to business value and providing benefits and should be terminated to reallocate resources to one of higher priority.Commitment to this difficult approach is necessary at all levels, and communication is required so everyone knows how their work contributes to the organization’s strategic goals and objectives. Portfolio Management: Delivering on Strategy, Second Edition focuses on the benefits of portfolio management to the organization.Its goal is to provide senior executives a view on how portfolio management can deliver organizational strategy.The emphasis is on the specific aspects within the portfolio management discipline and how each aspect should be managed from a business perspective and not necessarily from a portfolio management perspective.Highlights of the book include:Agile portfolio management Delivering organizational value Portfolio management and uncertainty Portfolio governance Marketing a portfolio Portfolio management success Starting with a review of the project portfolio concept and its development, this book is a reference for executives and practitioners in the field, as well as a students and researchers studying portfolio management.

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  • Applied Fundamentals in Finance : Portfolio Management and Investments
    Applied Fundamentals in Finance : Portfolio Management and Investments

    This textbook provides a comprehensive introduction to portfolio management and investments.Focusing on four core areas – portfolio management, equities, bonds, and derivatives – it is primarily intended for undergraduate and graduate students alike.However, it will also benefit practitioners working in the fields of financial analysis and portfolio management and professionals who aspire to such professional activities in the financial industry.To ensure its high practical relevance, the book includes a host of case studies and examples from real-world practice, mainly from the German and Swiss financial markets.Additionally, the book shows how to implement the models in Microsoft Excel.

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  • How can you unlock/unlock a car radio?

    To unlock a car radio, you will typically need to enter a specific code. This code is often provided in the owner's manual or by the car manufacturer. If you do not have the code, you may need to contact the manufacturer or a dealership to obtain it. Once you have the code, you can usually enter it using the radio's preset buttons to unlock the radio and regain access to its features.

  • How do I unlock the new Hillcrest unlock quests?

    To unlock the new Hillcrest unlock quests, you will need to progress through the main story of the game. As you continue to complete main story missions and explore the Hillcrest area, you will eventually unlock the new quests. Keep an eye out for any new markers or objectives that appear on your map or in the game world, as these will likely lead you to the new unlock quests in Hillcrest. Keep playing and exploring, and you will eventually gain access to the new content.

  • What is the difference between phone unlock and Mint unlock?

    Phone unlock refers to the process of removing the carrier restrictions on a phone, allowing it to be used with any carrier. Mint unlock, on the other hand, refers to unlocking a phone specifically for use with Mint Mobile, a mobile virtual network operator. While phone unlock allows the phone to be used with any carrier, Mint unlock is specific to Mint Mobile's network.

  • How do I unlock prestige in BO4 to unlock a weapon?

    In Call of Duty: Black Ops 4, you can unlock prestige by reaching level 55 in multiplayer mode. Once you reach level 55, you will have the option to prestige, which resets your level back to 1 but grants you a prestige icon. To unlock a weapon through prestige, you will need to reach a certain prestige level, which varies depending on the weapon. Keep playing and leveling up to unlock prestige and access new weapons in the game.

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  • Behavioral Finance and Your Portfolio : A Navigation Guide for Building Wealth
    Behavioral Finance and Your Portfolio : A Navigation Guide for Building Wealth

    Become a more strategic and successful investor by identifying the biases impacting your decision making. In Behavioral Finance and Your Portfolio, acclaimed investment advisor and author Michael M.Pompian delivers an insightful and thorough guide to countering the negative effect of cognitive and behavioral biases on your financial decisions.You’ll learn about the “Big Five” behavioral biases and how they’re reducing your returns and leading to unwanted and unnecessary costs in your portfolio. Designed for investors who are serious about maximizing their gains, in this book you’ll discover how to: ?Take control of your decision-making—even when challenging markets push greed and fear to intolerable levels ?Reflect on how to make investment decisions using data-backed and substantiated information instead of emotion and bias ?Counter deep-seated biases like loss aversion, hindsight and overconfidence with self-awareness and hard facts ?Identify your personal investment psychology profile, which you can use to inform your future financial decision making Behavioral Finance and Your Portfolio was created for individual investors, but will also earn a place in the libraries of financial advisors, planners and portfolio managers who are determined to counteract the less principled and data-driven aspects of their decision making.

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  • Portfolio Selection : Efficient Diversification of Investments
    Portfolio Selection : Efficient Diversification of Investments

    This is a classic book, representing the first major breakthrough in the field of modern financial theory.In effect, it created the mathematics of portfolio selection in a model which has turned out to be the indispensable building block from which the theory of the demand for risky securities is constructed.

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  • Digital Assets : A Portfolio Perspective
    Digital Assets : A Portfolio Perspective

    From the perspective of an investor, digital assets are an alternative class of assets.They have several features that differentiate them from traditional investments.This makes them well-suited for a diversified portfolio.The question is how to accommodate them in such a portfolio, how to manage their potential and risk, and how to evaluate them.This short book explains how to include digital assets is a diversified portfolio.It focuses on their differentiating use cases, their idiosyncracies, and how they relate to other types of investment.This is a volume for practitioners and students in finance, asset management, or portfolio construction.

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  • Unlock Metropolis
    Unlock Metropolis


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  • How do I unlock Prestige in BO4 to unlock a weapon?

    In Call of Duty: Black Ops 4, Prestige is unlocked by reaching level 55 in multiplayer mode. Once you reach level 55, you can choose to Prestige, which resets your level back to 1 but gives you a Prestige icon and unlocks additional rewards. To unlock a weapon through Prestige, you will need to reach a certain Prestige level and complete specific challenges or tasks to earn the weapon. Keep playing and completing challenges to progress through the Prestige levels and unlock the desired weapon.

  • How can I unlock my online banking using the unlock PIN?

    To unlock your online banking using the unlock PIN, you will need to log in to your online banking account and navigate to the section for unlocking your account. Once there, you will be prompted to enter the unlock PIN that was provided to you by your bank. After entering the unlock PIN, follow the on-screen instructions to complete the unlocking process. If you do not have an unlock PIN or are unable to unlock your account using the PIN, you may need to contact your bank's customer service for further assistance.

  • How can I unlock a Siemens mobile phone with an unlock code?

    To unlock a Siemens mobile phone with an unlock code, you will first need to obtain the unlock code from your mobile service provider or a third-party unlocking service. Once you have the unlock code, insert a non-supported SIM card into your Siemens phone and power it on. The phone will prompt you to enter the unlock code. Enter the code provided to you, and your Siemens phone should now be unlocked and able to use any SIM card from a different network.

  • How can I unlock my phone if I forgot the unlock pattern?

    If you have forgotten the unlock pattern for your phone, you can typically unlock it using your Google account. After several failed attempts to unlock the phone, you should see an option to enter your Google account credentials. Once you enter the correct information, you should be able to reset the unlock pattern and gain access to your phone. If this method does not work, you may need to perform a factory reset on your phone, which will erase all data on the device. It's important to note that a factory reset will delete all your data, so it's recommended to back up your phone before proceeding with this option.

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